If you’re new to SEO, you’re probably wondering how to search for keywords to create the right content for your website and audience. Great content with high-ranking keywords and links in all the right places means bringing more traffic to your website and your social...
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Lead Generation
Promote Your Content Without Spamming Your Customers
We’re all familiar with spam--the unsolicited, worthless, and potentially unsafe messages we get on social media, through email, or over the phone from time to time. We all get it and we all hate it. It seems like not enough companies understand how to promote...
How to Create Infographics for Your Business
Infographics have become an increasingly popular digital marketing tool. In order for your infographic to be successful, you want it to be equally educational as it is attractive. If your infographic isn’t useful to your target audience, then you’ve just wasted time...
Writing a Landing Page That Converts
Landing pages are an effective tool used in digital marketing for lead generation. The overall goal of a landing page is to convert the page visitor into a sale for your business. While the concept is simple, having a high conversion rate on a landing page is done...
5 Landing Page Optimization Tips
Landing pages are an essential part of your digital marketing strategy, especially your social media and PPC campaign. The main purpose of landing pages is to gain new visitors and increase conversions. In order to attract potential customers, you must optimize your...
New Year PPC Management Checklist: Starting 2019 Off Right
As the new year begins, you may be wondering which PPC tasks to include in your 1st account audit to start 2019 with a bang. It’s a critical question because pay per click advertising requires steady attention and you can lose a lot of money with a...
Houston Digital Marketing: 5 Unique Ways to Generate Online Leads
It can be tough to navigate the waters of the ever-changing Houston digital marketing world. There is a lot of chatter out there about how to best set up your digital profile so you can successfully generate leads for your company. What you may not know is exactly...
Why Industry-Specific Digital Marketing Drives Better Results
If you’re a business owner today in any industry, you most definitely have one goal – to drive conversions and turn a profit. In 2016, there are a plethora of marketing strategies from which to choose. “Going big” is no longer defined purely by giant billboard...
Why Real Estate Agents Need to Be on Instagram
Real Estate is an Industry of Connection Social Media takes users into the day to day lives of real estate agents and firms to create a community of trust and support. It helps potential clients learn about the person they are choosing to help them make...