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Social Media Branding

How to Dominate Social Media Marketing

How to Dominate Social Media Marketing

If you want to dominate the marketing game with your brand on social media, you’ll need a fitting social media strategy. Being active on social platforms is a great way to boost your brand and stay visible on Facebook and Twitter timelines.  [bctt tweet="Is your brand...

Keeping Up with 2020 Content Marketing Trends

Keeping Up with 2020 Content Marketing Trends

Creating content for social media means staying up to date with relevant content trends and creatively adding your brand’s personality to it. So far, there have been many changes in 2020 content marketing trends, with businesses needing to adapt their strategy to fit...

Designing a Clickable Social Media Card

Designing a Clickable Social Media Card

First things first: what is a social media card? A social media card is a custom-designed image that you can use in a link preview on your social media posts. As anyone who has ever shared links to Facebook or Twitter knows, the automatic function to use an image from...

Stock Photos: The Wild Card of Online Marketing

Stock Photos: The Wild Card of Online Marketing

Stock photos have an interesting reputation on the internet. The very term often makes the listener think of bizarre, confusing, or overly bland images that largely fail to sum up the concept they’re going for. The hilarious #badstockphotosofmyjob Twitter thread...

Gearing for the Future of Social Media Marketing

Gearing for the Future of Social Media Marketing

The impact of social media apps like Facebook and Instagram on your everyday life is hard to ignore. From shopping deals to family updates, having the world in the palm of your hand can be thrilling and helpful. If you’re like over 50% of the global population, social...

Boost Your Brand Awareness with Engaging Video Content

Boost Your Brand Awareness with Engaging Video Content

Are customers seeking your product or service able to find you on Google? Is your brand's social media gaining any traction? Potential customers that are seeking an answer to a problem they’re having are in the marketing funnel's awareness stage of the buyer’s...

Developing an Effective Social Media SEO Strategy

Developing an Effective Social Media SEO Strategy

A business or website trying to stay competitive needs an excellent social media strategy. But while social media is crucial to giving your website visibility and access to your client base, it may not be as directly helpful for your SEO strategy as you might imagine....

Best Practices for Creative Social Media Videos

Best Practices for Creative Social Media Videos

We see videos being posted and shared on social media platforms every single day. With Facebook Live and Instagram stories growing in popularity, it’s safe to say that adding videos to your social media strategy is a good way to gain some traction online.  [bctt...

A Beginner’s Guide to Seasonal Marketing

A Beginner’s Guide to Seasonal Marketing

Evergreen content, content that never goes out of date and is always relevant, is one of the holy grails of online marketing. It’s certainly true that well-done evergreen content is an excellent choice for keeping your business in the public eye. However, it’s equally...